Avoma Review (2026)
Charges only for seats that record, with viewers free — then sells the conversation intelligence it is known for as a $29 add-on.
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Avoma in Depth
Avoma's pricing page opens at $19 per seat per month, which undercuts every notetaker it competes with: Fathom's Team at $19 monthly, Fireflies' Pro at $18. It is also the only one of the four that sells conversation intelligence, which on the face of it makes it the cheapest way into coaching.
It is not, and the page says so if you add it up.
The differentiator costs more than the product
Three add-ons sit below the plan table, each priced per seat per month and each billed annually:
| Add-on | Price | What it carries |
|---|---|---|
| Conversation Intelligence | $29 | AI coaching recommendations, call scoring, smart trackers, global Ask Avoma |
| Revenue Intelligence | $29 | Deal risks, methodology tracker, win-loss analysis, forecasting |
| Lead Router | $19 | Routing rules, inbound form qualification, outbound hand-off |
Conversation Intelligence is $29 attached to a $19 plan. The feature that puts Avoma in this category costs 1.53 times the plan it attaches to, and a Startup buyer who wants it pays $48 a seat, 2.5x the advertised rate. That is the same shape this site documents on voice minutes, arriving on a seat price.
The Organization tier lists Limited Conversation Intelligence as an included feature while the full version stays a paid add-on, and the comparison table does say what the limit is: a lookback window. Interaction and talk-pattern skills and standard topic intelligence run to the last 7 days on Startup and the last 30 on Organization, and are unlimited only on Enterprise. The same 7/30/unlimited ladder governs every usage dashboard. What the add-on adds is not a longer window but different objects entirely. AI coaching recommendations, scorecards, auto call scoring and custom trackers are add-on-only at every tier.
The meter is who records, and that part is honest
Avoma charges per recorder seat, its own scare quotes, not ours, and states three times on the page that viewers and collaborators are always free. Unlimited free view-only seats are listed as a feature of the entry tier.
This is the right meter and it is genuinely better than the neighbours: a manager who reads summaries but never joins a call costs nothing, where on a per-seat notetaker they are a full seat. It is the strongest argument for the product.
The seat bounds run the wrong way
Every tier is bounded, and the direction reverses at the top:
| Tier | Price (annual) | Seat bound |
|---|---|---|
| Startup | $19 | Up to 25 paid seats (a ceiling) |
| Organization | see below | Up to 100 paid seats (a ceiling) |
| Enterprise | $39, annual only | Minimum 10 paid seats (a floor) |
So a team of twenty-six is thrown off the cheapest plan by growth rather than need, and a team of nine cannot buy the compliance tier at all: HIPAA, SSO, retention policies and mutually signed DPAs sit behind that ten-seat floor and behind annual-only billing.
Three prices for one tier, in the same HTML
The Organization tier is served with three different figures in the markup: $24, $29 and $39, two of them behind classes a script toggles.
Re-checked in a rendered browser on 2026-08-09, and the answer is now first-hand: a visitor sees $29. The accessibility tree still carries $24 against the same tier, in both toggle states, so the figure is served and not shown. Startup resolves to $19 annual against $29 monthly and Enterprise to $39 annual-only, which brackets Organization at $29 and $39 on the same ladder.
So a crawler reading the markup and a buyer reading the page are shown different numbers for the same tier, whether or not anybody meant it that way. It is the third instance in a fortnight, after Koncert's display:none table and Kixie's structured data. This site records the figure a visitor sees.
Setting Avoma Up
The trial is unrestricted, which is rare and matters here. Fourteen days on the Organization plan with every add-on enabled. That is the right way to trial a product whose add-ons are most of its value, and it means the trial is not representative of what you will pay.
- Price the add-ons before the plan. Conversation Intelligence at $29 is more than the $19 plan; the plan price is not the decision.
- Know what "Limited Conversation Intelligence" means: a 30-day lookback on Organization against 7 on Startup. Coaching, scorecards and custom trackers are add-on-only at every tier, however long the window.
- Check your headcount against the bounds. Startup caps at 25, Organization at 100, and Enterprise will not sell you fewer than 10 seats.
- Count recorders, not people. This is the meter that works in your favour. Viewers are free, so only put reps who join calls on a paid seat.
- Compliance means Enterprise and annual. HIPAA, SSO and retention policies are not available monthly at any tier.
What the AI actually does
1 of 4 can act without a person in the loop. Those are the ones to scope carefully.
Ask AvomaAnswers questions about a meetingIncluded from $19 tierDrafts
Per-meeting on the entry tier; the global version, across your whole history, is part of the Conversation Intelligence add-on. Same feature name, two different scopes, two different prices.
Transcription and summariesWrites up the callUnlimited, every tierTranscribes
Unlimited real-time transcription and AI summary notes from the cheapest plan. This is the part Avoma gives away.
AI email follow-ups & CRM data entryDrafts the follow-up and writes to the CRMIncluded from $19 tierActs
Pushing meeting data into your CRM without a human is the acting half of this product, and it is on the entry tier rather than gated upward.
Coaching, scorecards and trackersScores the rep and the dealAdd-on only, $29/seatScores
Add-on-only at every tier, whatever the plan says. This is the category Avoma is sold in, and it is the thing that is not in the price.
Strengths and Weaknesses
- Charging only for recorders is the right meter, and free unlimited viewers genuinely undercuts per-seat rivals for any team where managers read more than they attend.
- The add-on rate card is published in full: three add-ons, three prices, no demo required to see them.
- The trial is unrestricted and includes every add-on, which is the only way to evaluate a product whose value is mostly in the add-ons.
- Both billing bases are printed on the cards for Startup and Enterprise, so the annual discount is checkable.
- It is one product, not four integrations. Scheduling, recording, coaching and forecasting under one meter is a real simplification against buying a notetaker plus a scheduler plus a CI tool.
- The category-defining feature is an add-on costing 1.5x the plan. $29 Conversation Intelligence on a $19 plan means the honest entry price for what Avoma is sold as is $48.
- Fully loaded is $104.45 a seat a month against a $19 headline, bundle discount included, and the page never adds it up.
- Coaching is add-on-only at every tier. The "Limited Conversation Intelligence" on Organization is a 30-day lookback, not a cut-down version of the coaching product.
- Three prices are served for the Organization tier and which one renders depends on a stylesheet the response does not include.
- Enterprise has a ten-seat floor, so small regulated teams cannot buy HIPAA, SSO or retention policies at all.
- Enterprise is annual-only, with no monthly path onto any compliance feature.
Avoma Pricing
Startup $19 annual and $29 monthly, up to 25 paid seats. Organization $29 annual and $39 monthly on the reading that fits the ladder, up to 100 paid seats. Enterprise $39, annual only, minimum ten seats. All per recorder seat; viewers free. This site records $29, Startup on monthly billing, because it is the entry rate a buyer can pay without committing a year, and it is the one figure on the page that is unambiguous in both the markup and the caption.
The add-ons are where the money is, and they carry their own Monthly/Annual toggle badged at up to 20%. Avoma's FAQ is explicit that they cannot be bought on a different cycle from the plan: "add-ons follow the same payment cycle as the subscription plan". They also stack a bundle discount of 10% on any two and 15% on all three, applied to add-on fees only and not to the plan.
Against the category: Fathom is $19 a seat monthly with no coaching below $34, Fireflies is $18 with conversation intelligence bundled into its $29 Business tier, and Gong does not publish a price at all. Avoma's honest coaching price of $48 sits above both published rivals and far below Gong, which is a coherent position. It is simply not the position the $19 on the page describes.
The Verdict
The best meter in the category attached to the most misleading headline in it. Charging only for recorders is genuinely fairer than its rivals, and the $19 that draws you in is less than half what conversation intelligence actually costs.
- Most of your team reads calls rather than joins them, where free unlimited viewers beat every per-seat rival.
- You want scheduling, recording and coaching under one meter rather than three vendors.
- You have priced the add-ons and $48 to $104 a seat is the right number for you.
- You are between 10 and 100 seats, where the tier bounds are not fighting you.
- You are budgeting from the $19 and expect coaching to be in it.
- You are a regulated team under ten people needing HIPAA, SSO or retention policies.
- You want add-ons on a different billing cycle from the plan, which Avoma does not sell.
- You only want notes, where Fathom's free tier does that for nothing.
Can it take a payment?
Full tracker →Books meetings or resolves the call and hands off. Taking money is out of scope for the product as sold.